For credit unions
Your members ask loan questions at 9pm. Nobody answers.
We answer them. An assistant that handles member loan questions on the channels they already use, qualifies the ones that are real, and hands your lending team a name — at any hour, without collecting a single piece of member PII in the chat.
Inquiries are generated for your credit union only. Never resold, never distributed to another lender.
Start with your own numbers. Below the peer lending rate, the gap is money sitting still.
Every figure comes from the credit union’s own NCUA 5300 Call Report, Q1 2026. Peer median calculated across all 4,334 federally insured credit unions. We did not estimate anything.
Your members are already online — they're just not becoming borrowers
They interact with your credit union every day on social and your website. But those interactions rarely turn into loan applications. That's lost revenue, every single month.
Inquiries go cold
Members ask questions after hours, on weekends, and across DMs. By the time anyone replies, they've moved on — or to another lender.
Engagement that never becomes a loan
Likes, reach, and impressions look fine. But very little of that traffic turns into a real loan application.
Manual follow-up drains the team
Loan officers waste hours chasing unqualified leads instead of closing the ones that actually fit your products.

Capture borrower intent — without sharing or reselling member data
We help credit unions turn existing digital channels into qualified lending opportunities. Inquiries are generated for your credit union only — never resold, never distributed to other lenders, never used to build a third-party data product.
- Engages every borrower the moment they reach out — day, night, weekend
- Asks the right qualifying questions in a natural conversation
- Delivers only loan-ready prospects to your officers — never resold or shared
We are not a lead broker — and we will never be one
Loan Lead Generator is a controlled, CU-aligned system. The data we help you capture belongs to your credit union — full stop.
We do not resell consumer data
Borrower information stays with your credit union. It is never packaged, never sold, never marketed to anyone else.
We do not distribute leads to multiple lenders
Every inquiry belongs to one credit union — yours. No shared lists, no second-chance offers, no third-party brokers in the chain.
Inquiries are generated specifically for your CU
Your channels, your members, your brand. We power the conversation; the relationship is always between your credit union and the borrower.
How member data is handled
The part a credit union has to be satisfied with before anything else matters.
No member PII in the conversation
The assistant never asks for a Social Security number, an account number, or a date of birth. A conversation that needs those is handed to your staff instead. This is a design decision, not a setting.
Your inquiries stay yours
Inquiries are generated for your credit union alone. We do not resell them, syndicate them, or route them to another lender. There is no second buyer for your members' interest.
Built for lending, not adapted to it
Loan products, rate questions, and application hand-off were the first things this was built to do — not a financial-services skin on a general-purpose chatbot.
How we model the return
This is arithmetic, not a case study. Here is every assumption behind it, so you can replace any of them with your own figures.
Input
15–25qualified inquiries / monthAssumes a credit union above roughly 2,000 members with existing traffic on at least one messaging channel. Fewer members or one quiet channel puts you at the low end.
Rate applied
5–10%convert to a funded loanA conservative close rate for inbound inquiries a member started themselves. You already know your own number — substitute it and the model still works.
Result
1–2funded loans / month covers the costThe interest and fee income on one or two funded loans covers a typical monthly fee. Ask us what that figure is for a credit union your size — everything past it is margin.
Be clear about what this is not
We have no funded-loan results of our own to quote yet. No credit union is live on this platform. Any vendor showing you an average without naming the institutions behind it is doing something we would rather not do — so these are assumptions, labelled as assumptions, and we would rather argue about them with you than have you discover them later.
Pricing
Priced to the size of your credit union
A credit union with 3,000 members and one branch should not pay what a 40,000-member institution pays, so we quote against your size and your channel mix rather than publishing one number for everyone. Tell us who you are and we will give you a figure on the first call — not after a discovery process.
One flat monthly fee whatever the size. No charge per lead, no charge per seat, and no revenue share on the loans you fund — the inquiries are yours, so we do not take a cut of them.
Every plan includes
- The member assistant on your web chat and messaging channels
- Loan question handling, qualification, and hand-off to your lending team
- Appointment booking into your team's calendar
- Live hand-off to a human whenever a member asks for one
- Configuration of your loan products, rates, and hours
- Direct access to the person who builds it
We will walk your channels with you, quote you, and tell you honestly whether this is worth it at your size.